Grow the top
line and
protect the
bottom line.
Revenue growth without margin control is vanity. We help you grow smarter, not just bigger.
Talk to us about thisYour team is closing deals, but deal economics aren't being managed. Deals close at different price points. Margins aren't monitored. Discount authority is unclear. The P&L suffers.
Acceler8 works with your leadership team to build sustainable revenue growth — structuring sales compensation to encourage the right behaviour, designing a commercial strategy that protects margins, and embedding pricing discipline into the sales process.
This is about making your sales team commercially intelligent, not just transactional. Teaching them to understand the full picture of deal economics: margin impact, customer acquisition cost, lifetime value, and when to walk away.
Revenue & sales strategy — aligned to your business goals, financial targets and market position. Built from data, not theory.
Pricing architecture — a structured approach to pricing that captures full value while remaining competitive, with clear discount authority and approval processes.
Sales compensation design — commission structures that reward the right deals, not just the biggest ones — balancing growth with profitability.
Margin protection coaching — working with your sales leadership to understand margin economics and make margin-aware pricing decisions at the point of sale.
Commercial playbook documentation — written frameworks that ensure consistency in how revenue is generated and managed, regardless of who closes the deal.
Growth-stage companies struggling with sales efficiency. Businesses where margin is eroding faster than revenue is growing. Sales teams closing deals without understanding the commercial implications.
Price like a
business that
understands its
value.
Most businesses underprice. Not because they're not valuable — because they haven't done the work to understand what the market will pay.
Talk to us about thisYour pricing was set years ago. It hasn't changed because no one owns it. You're not sure if you're competitive or if you're leaving money on the table. You suspect the answer is both.
Acceler8 works backwards from value. We listen to your customers, understand what they value most, map your competitive position and build a pricing architecture that captures the full value your business creates — whilst remaining competitive and fair.
This isn't about raising prices for the sake of it. It's about understanding the market, understanding your costs, and building a pricing model that aligns your revenue with the value you create.
Pricing audit — understanding current pricing, margins, and unit economics. Identifying where you're underpriced and where you might be overpriced.
Customer value mapping — through interviews and research, understanding what customers value and how much they're willing to pay.
Competitive positioning analysis — mapping your position relative to competitors and identifying pricing opportunities.
Pricing model design — building a new pricing model (value-based, usage-based, hybrid) that captures value and scales with your business.
Pricing rollout & communication — managing the transition to new pricing, communicating value to customers and handling price objections.
B2B SaaS and software companies whose pricing hasn't evolved with their product. Businesses concerned they're underpricing. Companies launching new products and unsure how to price them.
Negotiate
contracts that
close deals
faster.
Lawyers in the room slow deals down. Commercial expertise speeds them up.
Talk to us about thisMost businesses put lawyers in the room to negotiate contracts. Lawyers are trained to win every point — which slows deals, raises tensions and kills commercial momentum. The result is a process that protects the business on paper whilst damaging it in practice: lost deals, strained relationships and months spent on redlines that didn't need to be there.
Acceler8 takes a fundamentally different approach. Adam drafts, reviews and negotiates complex commercial contracts end-to-end — without legal counsel in the room. Backed by Board-approved parameters and a structured commercial playbook, every deal is handled with full awareness of risk, at pace, and with both sides walking away ready to do business.
This is not about cutting corners. It is about applying commercial intelligence — not legal process — to the negotiation. Knowing which terms matter, which can be conceded without consequence, and how to reach a position that works for both parties without making it a fight.
This expertise extends to the buy side too. If you're approaching a renewal with Oracle, Microsoft, AWS or a major SaaS vendor, see our dedicated Vendor Contract Negotiation service. And if deals are taking too long to close on the sell side — from verbal yes to signed contract — see our Reduce Time to Signature service.
Contract drafting from scratch — MSAs, SaaS subscription agreements, professional services terms, partnership and supplier contracts built to your business requirements.
Commercial playbook design — a structured negotiation framework aligned to Board-approved parameters, so every deal is handled consistently and within governance.
Live deal negotiation — direct involvement in active commercial negotiations, bringing experience and composure to the table when it matters most.
Contract review and risk assessment — reviewing incoming terms with a commercial (not just legal) lens, identifying genuine risk versus negotiating noise.
Template library development — building a suite of contract templates that reduce time-to-first-draft and give your team a strong starting position in every negotiation.
B2B software and Fintech companies whose contracts are slowing deals rather than enabling them. Businesses spending too much time and money on external legal counsel for routine commercial negotiations. Sales teams that lack the commercial contract knowledge to negotiate confidently and close faster.
Build the commercial
infrastructure your
business needs to
scale.
Commercial processes should act as an enabler and an accelerator to sales, not an operational bottleneck to be navigated in fear or avoided altogether.
Talk to us about thisSmaller businesses often lack the commercial infrastructure that larger competitors take for granted — no formal pricing process, no bid review, no RevOps function, no commercial governance. More established companies have these things, but they were built ad-hoc and have become bottlenecks: deals are delayed waiting for approvals, processes aren't documented, and tribal knowledge walks out the door when people leave.
Acceler8 designs, documents and builds the commercial function your business needs at its current scale. Not bloated, enterprise-style processes. Lightweight, scalable infrastructure that protects the business whilst getting out of the way of growth.
We help you define roles, document playbooks, build governance frameworks and implement systems that make commercial decision-making faster, more consistent and more transparent.
If your business needs senior commercial leadership to lead this kind of transformation — or to cover a commercial director departure while a permanent hire is recruited — see our dedicated Interim Commercial Leadership service.
Commercial function design — defining roles, responsibilities and reporting lines for your commercial function at your current scale.
Commercial playbook documentation — documenting the commercial processes, policies, approval matrices and playbooks that govern how deals are made and managed.
Governance framework implementation — designing lightweight deal review, pricing and contract approval processes that scale with the business.
Commercial system setup — advising on (and sometimes implementing) the CRM, contract management and commercial reporting systems that support the function.
Team coaching — coaching your commercial team on commercial best practices, deal management and business acumen.
Growing companies scaling their sales teams for the first time. Established businesses whose commercial processes have become bottlenecks. Companies embarking on commercial transformation or reorganisation.